# iBooker.online > iBooker.online gives businesses on Square Appointments a fast, branded online booking page connected through Square's official OAuth, and turns every booking into an accurate conversion event in Google Analytics 4, Google Ads and Meta — no code and no customer data stored. Key facts: - For: businesses using Square Appointments (salons, clinics, studios, service providers). - What it does: a branded booking page + conversion tracking for Square bookings. - Connects to Square via official OAuth 2.0 with PKCE; never sees the Square password and stores no customer/booking database. - Tracking: fires select_location, select_service, select_staff, begin_checkout and purchase events to GA4, the Meta Pixel and the dataLayer, with parameters (service_name, service_price, currency, location_name, staff_name, duration, booking_id). - Pricing: 7-day free trial, then a paid subscription per project. ## Documentation - [How to Connect Square Appointments with the Meta Pixel (Step-by-Step)](https://ibooker.online/docs/meta-pixel-square-bookings-setup): A complete, screenshot-by-screenshot guide to connecting the Meta (Facebook) Pixel to your Square Appointments booking page — from creating your Pixel in Meta Events Manager to sending real booking conversions to Facebook and Instagram ads. - [How to Set Up Google Analytics for Square Bookings and Connect Google Ads (Step-by-Step)](https://ibooker.online/docs/google-analytics-google-ads-square-bookings-setup): A complete, screenshot-by-screenshot guide to setting up Google Analytics 4 for your Square Appointments booking page and connecting it to Google Ads — from creating your GA4 property to sending real booking conversions. - [Why Zapier isn't enough for Square conversion tracking](https://ibooker.online/docs/why-zapier-isnt-enough-square-conversion-tracking): Zapier can send a Square booking to Google Analytics or Google Ads — but it fires server-side with no gclid/fbclid, so the conversion arrives with no source and your ads can't attribute it. Here's why that breaks ad tracking, and why it costs more. - [Square Online conversion tracking: what works, what doesn't, and how to fix bookings](https://ibooker.online/docs/square-online-conversion-tracking): How conversion tracking really works on Square Online — what the Tracking Tools box can and can't do, why checkout conversions never reach GA4, Google Ads or Meta, and how to track booking conversions on a page you control. - [Can you add a Google tag to the Square checkout or order confirmation page?](https://ibooker.online/docs/add-google-tag-square-checkout-order-confirmation): Square doesn't let you add a Google tag (GA4 or Google Ads) to its checkout or order-confirmation pages — confirmed by Square, for security reasons. Here's why that breaks conversion tracking, what the Square Online Tracking Tools box really does, and how to track every booking conversion anyway. - [Best Square Appointments Alternatives Worth Considering](https://ibooker.online/docs/best-square-appointments-alternatives): Comparing the best Square Appointments alternatives in 2026 — and why you may not need to switch at all. If the problem is conversion tracking, a custom Square booking widget fixes it without migrating off Square. - [Square Appointments + Tilda: Booking on Your Landing Page](https://ibooker.online/docs/square-tilda-appointments-booking-integration): Square won't install your pixel. Put Square Appointments on a Tilda landing page with iBooker.online — see which ads actually book appointments. - [Square Appointments + Framer: Embed Booking with Analytics](https://ibooker.online/docs/square-framer-appointments-booking-integration): Square's booking link blocks your pixels. Add Square Appointments to Framer with iBooker.online — measure every booking from your ads. - [Square Appointments + Squarespace: Embed Booking + Tracking](https://ibooker.online/docs/square-squarespace-appointments-booking-integration): Square's widget won't run Google or Meta pixels. Put Square Appointments on Squarespace with iBooker.online and see which marketing brings bookings. - [Square Appointments + Wix: Booking with Conversion Tracking](https://ibooker.online/docs/square-wix-appointments-booking-integration): Square can't track your ads. Add Square Appointments to Wix with iBooker.online — booking on your site, conversions in Google and Meta. - [Square Appointments + Webflow: Embed Booking on Your Site](https://ibooker.online/docs/square-webflow-appointments-booking-integration): Square's booking page has no analytics. Embed Square Appointments in Webflow with iBooker.online — track ads, see conversions, three simple embed options. - [Square Appointments + WordPress: Add a Booking Widget to Your Site](https://ibooker.online/docs/square-wordpress-appointments-booking-integration): Square won't run your pixels on their booking page. Add Square booking to WordPress with iBooker.online — track every appointment in Google Analytics and Meta. - [Square Appointments + Shopify: Embed Online Booking on Your Store](https://ibooker.online/docs/square-shopify-appointments-booking-integration): Square's booking link can't run Google Analytics or Meta Pixel. Put Square Appointments on your Shopify store with iBooker.online — simple embed, real conversion tracking. - [How to share your Square booking page link (and link to a single service)](https://ibooker.online/docs/share-square-booking-page-link): Get a clean, shareable booking link for your Square Appointments page — post it on Instagram, Google Business Profile and email — plus deep links that open one specific service directly. - [Why your Square booking page isn't tracking conversions (and how to fix it)](https://ibooker.online/docs/why-square-booking-page-not-tracking-conversions): Square Appointments bookings often never reach GA4, Google Ads or Meta. Here's why native Square booking loses the conversion signal — and the simple fix that captures every booking. - [How to add the Meta (Facebook) Pixel to your Square booking page](https://ibooker.online/docs/add-meta-pixel-square-booking-page): Add your Meta Pixel to your Square Appointments booking page in one paste and automatically fire AddToCart, InitiateCheckout and Purchase events for Facebook & Instagram ad optimization. - [How to send Square booking conversions to Google Ads](https://ibooker.online/docs/square-bookings-google-ads-conversions): Turn Square Appointments bookings into Google Ads conversions so your campaigns optimize for real appointments and value-based bidding — using the GA4 purchase event or a Google Tag Manager trigger. - [How to track Square Appointments bookings in Google Analytics 4 (GA4)](https://ibooker.online/docs/track-square-bookings-google-analytics-ga4): Step-by-step: connect your Square Appointments booking flow to GA4 so every appointment shows up as a purchase conversion — with service, price, currency and booking ID — no code or tag manager required. - [Which events your booking page tracks](https://ibooker.online/docs/booking-page-events): Every conversion event the iBooker.online booking page fires — select_location, select_service, select_staff, begin_checkout and purchase — with the rich parameters sent to GA4, Meta Pixel and the dataLayer for value-based bidding and audiences. - [How conversion tracking works in iBooker.online](https://ibooker.online/docs/how-conversion-tracking-works): How a Square Appointments booking becomes an accurate conversion event in GA4, Google Ads and the Meta Conversion API — server-side, in real time, with no customer data stored. - [How iBooker.online connects to Square (OAuth 2.0)](https://ibooker.online/docs/how-square-oauth-works): A plain-English explanation of how iBooker.online securely connects to your Square account using Square's official OAuth 2.0 flow with PKCE — what we access, what we never see, and how to revoke access anytime. ## Pages - [Home](https://ibooker.online/): What iBooker.online does — conversion tracking for Square Appointments. - [Pricing](https://ibooker.online/pricing): Plans and the 7-day free trial. - [Documentation](https://ibooker.online/docs): All guides and references. - [About](https://ibooker.online/about): About iBooker.online. - [Contact](https://ibooker.online/contact): Get in touch / support. - [Support](https://ibooker.online/support): Help and frequently asked questions.